Whether you’re an influencer marketing agency or a game developer trying to tap into the right target market, the rise of Web3 technology has opened up new opportunities for both parties. With the decentralized nature of the web and the growing interest in cryptocurrency, influencer marketing has become a powerful tool for brands to gain… Continue reading Web3 Influencer Marketing Analysis For Game Developers
Video games of the past faced challenges of rewarding players with only in-game items without real world value. However, with the rise of blockchain technology and the introduction of airdrops, the gaming industry has seen a revolution in how players are rewarded for their time and skills. This new trend of play-to-airdrop games gives players… Continue reading Play-To-Airdrop Analysis For Web3 Games (Crypto Campaign)
Understanding the player lifecycle and knowing how to make improvements can be the difference between a successful game and one that falls short. In the ever-evolving gaming industry, it is crucial for web3 games to have effective player lifecycle management strategies in place. From push notifications to marketing campaigns, there are many factors that contribute… Continue reading 7 Player Lifecycle Management Tips For Web3 Games
The future of gaming experiences is ever-evolving and constantly pushing the boundaries of innovation. In recent years, there has been a significant shift towards blockchain-based games that offer players a new level of digital ownership and control over their in-game assets. Mainstream gamers may not be aware of how they can enter this new frontier,… Continue reading How To Create Seamless Web3 Gaming Onboarding Experiences
The gaming industry has long been a lucrative market, with traditional game studios and developers creating innovative and immersive experiences for players. However, in recent years, Web3 games have emerged as the new standard, offering players a whole new level of gaming experience. With daily active users increasing and new experiences being introduced through non-fungible… Continue reading Web3 Player Lifetime Value (How Game Developers Can Improve)
Player segmentation is becoming more and more essential. As a game developer, failure to create meaningful segments based on specific needs will eventually lead to poor player retention rates and a lack of understanding on how to engage with different players. In this article, we’ll show you how to create a player base for distinct… Continue reading Top Player Segmentation Techniques For Web3 Games
When it comes to data analytics and conversion optimization, measuring soft launch metrics differs from product launch metrics as it introduces a different set of priorities. The main purpose of a soft launch is to test the product in a real-world setting, gather user feedback and valuable insights, and make data-driven decisions that will lead… Continue reading 5 Most Important Soft Launch Metrics To Track
Game developers must gain actionable insights from player experiences to improve retention, game play, and monetization. With the ever-growing popularity of online gaming, competition within the industry has intensified. Therefore, having a deep understanding of player behavior and preferences is crucial for success. In this article, we will explore the best practices for utilizing game… Continue reading Real-Time Game Analytics (Top Tools & Insights)
There are many retention strategies that game developers can adopt to keep their players coming back for more. One effective way is through the use of retention triggers – psychological techniques that encourage players to continue playing and engaging with a game. In this article, we will discuss why retention triggers are important for game… Continue reading What Are Retention Triggers For Game Developers?
Game developers often face the challenge of retaining and re-engaging users after their initial visit to a game. One effective way to address this is through engagement retargeting strategies. These strategies involve targeting users who have already shown interest in a game, but may need some extra push to continue engaging with it. In this… Continue reading 3 Engagement Retargeting Strategies For Game Developers
