Event tracking is an important aspect of reaching your business goals as a game developer. By being able to highlight key metrics, track user actions and better understand how users interact with your game, you can make data-driven decisions that will drive your game’s success. In this guide, we’ll cover everything you need to know… Continue reading Event Tracking with Game Analytics (Complete Guide)
A strong economy system can influence player behavior, enhance player progression, and ultimately contribute to the success of a video game. In-game economies can be complex and require careful planning to ensure a well-balanced system. In this guide, we will discuss key elements in designing and managing a game’s economy, with hypothetical examples to illustrate… Continue reading 10 Game Economy Management Design Tips (With Examples)
In today’s fast-paced world, live streaming has become an increasingly popular form of content consumption. This trend has not only affected traditional media, but also the gaming industry. With the rise of younger audiences and their shifting entertainment preferences, game developers and video content creators must adapt to best practices in order to reach this… Continue reading Content Consumption In Games (How Media In Gaming Works)
Game developers must gain actionable insights from player experiences to improve retention, game play, and monetization. With the ever-growing popularity of online gaming, competition within the industry has intensified. Therefore, having a deep understanding of player behavior and preferences is crucial for success. In this article, we will explore the best practices for utilizing game… Continue reading Real-Time Game Analytics (Top Tools & Insights)
There are many retention strategies that game developers can adopt to keep their players coming back for more. One effective way is through the use of retention triggers – psychological techniques that encourage players to continue playing and engaging with a game. In this article, we will discuss why retention triggers are important for game… Continue reading What Are Retention Triggers For Game Developers?
Game developers often face the challenge of retaining and re-engaging users after their initial visit to a game. One effective way to address this is through engagement retargeting strategies. These strategies involve targeting users who have already shown interest in a game, but may need some extra push to continue engaging with it. In this… Continue reading 3 Engagement Retargeting Strategies For Game Developers
As we enter into the age of advanced technology, the use of Artificial Intelligence (AI) has become more widespread and integrated into various industries. One such industry is the world of gaming, where AI algorithms are playing a crucial role in creating complex and immersive game experiences. In this article, we will discuss the concept… Continue reading AI Game Algorithm (What You Need To Know)
Predictive models are widely used in the gaming industry to analyze player behavior and make data-driven decisions. The basic idea of predictive modeling is to use historical data and machine learning techniques to make accurate predictions about future outcomes. In this article, we will explore some examples of predictive models used in gaming analytics and… Continue reading 4 Examples of Predictive Models (Gaming Analytics)
The gaming industry uses similar metrics as subscription-based businesses to track their performance and success. One of the most important metrics for gaming companies is the retention rate. This metric measures the percentage of players who continue playing a game over a specific period of time. The reason why retention rate is important in games… Continue reading Retention Rate vs Churn Rate In Games (Ultimate Guide)
The DAU/MAU ratio is a metric that game analysts use to measure the success of a mobile game. It is expressed as a percentage and represents the number of daily active users (DAU) compared to the monthly active users (MAU). This ratio shows valuable insights into how engaged and loyal a game’s user base is.… Continue reading DAU/MAU Ratio Analysis For Games (Key Metric Explained)
